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P09 - Regional Marketing and Outreach


Round 1 Funding (through 12/31/18)
Round 2 Funding (through 12/31/19)
Round 3 Funding (through 12/31/20)
Round 4 Funding (through 12/31/21)
Lead: Ashley Etchison,, Norco College
Colleges: All Colleges
Number of colleges participating: 12

Sector: Across all Sectors

  • Metrics: Enrollments, Students Who Earn a Degree or Certificate, Employed 2 Quarters After Exit, Employed 4 Quarters After Exit

Project Description: The Regional Marketing and Outreach project will continue to build on the successes established in SWP rounds 1-3. The brand, READY – Career Education at your local community college, launched in February 2017 continues to grow, increasing awareness of the availability of in-demand high wage career preparation at the IEDRC’s colleges. The campaign will continue to utilize a multi-prong and innovative approach to increase enrollments and completions, further moving the SWP metrics.


Status Update

Funding Cycle: 7/1/16 - 12/31/18

Final spending as of 12/31/18

Funding Cycle: 7/1/18 - 12/31/20

Spending as of 09/30/19

Funding Cycle: 7/1/19 - 12/31/21

Spending as of 09/30/19

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Ashley Etchison
Norco College